Scope of Work
DNA Dermatology & Aesthetics is a premier skincare clinic that blends medical expertise with cutting-edge aesthetic treatments. With a commitment to providing personalized, high-end care, DNA needed a refined brand identity that would reflect its modern, sophisticated, and results-driven approach.
Our objective was to redefine the brand’s visual identity, ensuring it resonated with its premium positioning and clientele.
Brand Identity & Logo Redesign
• The original logo, featuring a dated plus symbol, lacked differentiation and modern appeal. We transformed it into a sleek, star-inspired mark, symbolizing beauty, precision, and innovation.
• The new logo system balances minimalism with sophistication, reinforcing DNA’s expertise in advanced skincare solutions.
• A refined color palette, featuring elegant neutrals and deep accents, creates a sense of trust, luxury, and professionalism.
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